Many SMEs often complain about the mainland market is
great, but they don’t have enough financial resources to
make business viable and make publicity. In fact, the
most popular SNS, WeiBo in the Mainland. Small
businesses promotes by WeiBo marketing, it is proved to
be a big way, especially in operating a restaurant, the
result and effect is more significant.
How fascinated WeiBo in china? "Wake up everyday, eat
breakfast on the side to play it, Transport w/WeiBo;
lunch with it. From time to time, they discuss the hot
topics on the WeiBo."
Short text with pretty photos and hot topic.
Currently many Hong Kong marketers have no clue how
to use WeiBo publicity. Lu Chong overview of popular
enterprise, WeiBo is running inseparable from the
following several features ? Firstly, simplify the
message and avoid lengthy words; In particular, general
users prefer to play WeiBo casually, if the information
is written to engage in endless, the resultonly
"drive-off".
Followed by carefully selected photos. It is the
first attractive point. If a restaurant, of course,
upload photos of some new dishes, to attract users and
automatically delivered to their doorsteps.
Thirdly, the information content should be same tone
of users.
In short, fans first, promotion and marketing
second.
Lu Chong refers to a lot of friends, new company does
NOT have much fans, how can they do? It’s suggest for
the company should take the initiative to find fans
first, WeiBo marketing will be followed to increase the
public awareness.
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